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Fall Refresh

I recently redesigned brand cards for The Underdog Co, and I’m so in love with the final product. I’ve been laboring extensively behind the scenes to continue to challenge and elevate this love child of mine. All of this started as a passion project, something I decided to do to give myself a mental break from my undergrad course load. Never imagined I’d still be doing this eight years later, but I love it. I’ve taken some pretty big L’s and learned a lot of shit the hard way, but I wouldn’t trade it for anything. It never gets old. And all of the messages still resonate and encourage me on the regular. The Underdog Co is what happens when passion, purpose, and curiosity collide. 

Jessica RychealComment